I’m a design leader focused on building brands, categories, and product systems through a balance of creative vision, silhouette perfection, material innovation, and product strategy.

 

Over the past 15+ years, I’ve worked across global and emerging brands including Arc’teryx, Frank And Oak, RYU, Sportchek (FWD) , and Sunice, leading product across outerwear, activewear, footwear, bags, and equipment. My experience spans creative direction, fit and silhouette development, material innovation, sourcing, commercialization, and team leadership — bringing products from initial concept through to market.

 

I’m passionate about building great product and the teams behind it. Whether refining a silhouette, developing a material strategy, launching a new category, or shaping a seasonal direction, I enjoy bringing together the creative, technical, and commercial pieces required to turn ideas into successful products and brands.