I’m a product designer and creative leader with over 15 years of experience building and scaling performance-driven apparel, outerwear, and accessories. My work sits at the intersection of design, product development, and commercial strategy—translating brand vision and consumer insight into clear, executable product.

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I specialize in technical outerwear, activewear, and elevated lifestyle product, with deep experience across materials, construction, and end-to-end development. From concept through to production, I focus on building cohesive assortments that balance innovation, performance, and business objectives.

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I care deeply about the details—the final 10% that elevates a product from good to great. Whether it’s a seam placement, fabric choice, or color decision, I approach design with both precision and intent.

Beyond the product, I think holistically—how it’s positioned, marketed, and experienced by the end consumer. Great product doesn’t exist in isolation; it lives within a system.

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Outside of work, I’m driven by movement and the outdoors—cycling, training, skiing, and golf are all part of how I stay connected to the products I design. I’ve been fortunate to travel globally throughout my career, shaping a perspective rooted in culture, experience, and constant curiosity.